HOT READS FOR THE PRACTIONER
Title: The Back Of The Napkin
Competencies: strategic problem analysis, driving change, vision/goal setting, oral presentation
Who benefits: entrepreneurs, planners, sales and marketing professionals at any level, internal and external organizational consultants, those who make oral presentations
Consultant Usage: highly recommended for organizational consultants, important skill for trainers at all levels, may be useful [...]
Sunday’s New York Times carried an installment of the “Personal Best” column by Gina Kolata. The title was: “Want to go faster? You need a trainer?”
Ms Kolata describes how athletes do better when they’re guided by a good coach. The same is true for you and your career. Earlier this year, Lisa Rosendahl, a prominent [...]
“Only one man in a thousand is a leader of men — the other 999 follow women.”
Groucho Marx
A UC Davis Study of California Women Business Leaders in 2008 found that only 13 of California’s 400 largest public companies have a woman CEO and women hold only 10.9% of board seats and executive positions (104% in [...]
We’ve all followed links from one website to another, but did you know these links are an important part of search engine rankings?
Over the past couple of years, links – especially inbound links pointing toward your website from other sites, have come to be a sign of relevance and authority. The more people who point [...]
Every week I check dozens of “career” blogs and other online publications, looking for things that will help you find a job, get promoted, develop your skills, and keep everything in perspective and balance. Here’s the pick of the lot for this week. I’m pointing you to items about not finding your passion, not specifying [...]
Last month one of our clients, Adam Washington (not his real name), achieved a 24% increase in website visitors signing up for a demo of his software. He did it basically overnight and without spending an extra dollar to drive traffic to his site.
How did he do it? He simplified the request form.
Adam got rid [...]
HOT READS FOR THE PRACTIONER
Title: Why We Make Mistakes: How We Look Without Seeing, Forget Things in Seconds, and Are All Pretty Sure We Are Way Above Average
Competencies: self-development (primary); decision making and judgment (secondary)
Who benefits: anyone who finds the topic of interest
Consultant Usage: good background material for coaches; could be incorporated into training programs
What’s [...]
My wife has an amazing group of friends. There are five of them and they grew up together in a small town in the South.
They’ve literally known each other since before elementary school. Two of them had cribs next to each other in the maternity ward of the local hospital.
Every year they get together. When [...]
Getting people to respond to online and offline promotional campaigns can be an exercise in frustration. With prospects constantly bombarded with marketing material, it’s tough to craft a unique message that captures attention and nudges prospects off the fence.
Effective messages are clearly written from the reader’s perspective, but there are a few proven techniques one [...]
“If you talk to God, you are praying. If God talks to you, you have schizophrenia.”
Thomas Szasz
In previous blogs I’ve mused a bit about the relatively high base rate of leadership incompetence (estimated to be 50%) and the challenge of predicting future leadership behavior.
Maybe praying for leaders can’t hurt–or can it?
I’ve become a bit more interested in [...]